Let's start this edition of my Friday-4 with any and all content I've been associated with this
week: - "Not Right Now" Doesn't Have to Mean "Never" - Clients move on all the time. Sometimes it's because of shortcomings in your service model, but often it is
simply because life circumstances changed at that moment in time and they needed to step away. Here's one approach to reactivating those who have gone MIA.
My Friday FOUR:
Four pieces of content I've consumed this past week that will influence my future blog material and challenge me to think differently
about how I manage Cressey Sports Performance - as always, I'm looking to bring you some business-specific information from outside of the world of fitness. Enjoy: - The Key to Success? Setting Goals - I'm headed to Philadelphia this weekend to consult alongside Robert Herjavec and Amanda Brinkman. I'll be contributing to the filming of season two of Small Business Revolution - Main Street, a show featuring the revitalization of small businesses in small town USA. Herjavec makes a great observation in this piece about small business owners' hesitance to set stretch goals because they are so tied up mentally in the here and now.
- This Brain Hack Can Make You a Great Public Speaker - It doesn't matter if I'm standing in front of twenty people, or a couple hundred...I am painfully nervous as I get started every single time. This
simple and effective trick is one that I will put to use in New York City, Seattle, and London in the next six months as I attempt to look comfortable in front of a full room.
- How to Manage a Team of All-Stars - One
of the most common questions I am asked is why I encourage my team to develop their own personal brands while employed by CSP. I do so for a number of reasons, one of which being my desire to have a team of "all-star" coaches. If you want to be an all-star, you need to spread your wings a little bit and think bigger than just showing up to coach at the times you are "on the clock." According to this Harvard Business Review article, the best at their craft can be 8 to 12 times as productive as
those who are average. This piece does a nice job of outlining how to manage a team of high-output employees.
- Want to be a
Better Leader? Follow These Four Principles - My reasoning for sharing this one is two-fold: For starters, there are four great reminders in there for those of us who manage fitness teams (or any type of employees for that matter). Secondly, it was written by Pat Rigsby, an established fitness business consultant who I've known and looked up to for some time now. It is great to see someone from our industry contributing to a mainstream
publication such as Forbes.
Make sure to let me know if you come across any material that you think I'd enjoy. More importantly, have a great weekend!
- Pete
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