Happy Friday.
I've had a busy
week, and I'm wrapping it up with a brutal day of yard work (leaf removal) and fire wood stacking, followed by my first Saturday shift running the front desk at CSP in a while. Being "out front" typically gets me back to my roots, and I'm hoping to stumble upon some good blogging ideas as I play the customer service game.
Hopefully you've got a little less work lined up for yourself in the next 48-72 hours.
Here's some recommended reading to
either wrap up your week, or kick off your weekend.
My Friday FOUR:
Four pieces of content I've consumed this past week that will influence my future blog material and challenge me to think differently about how I manage Cressey Sports Performance - as always, I'm looking to bring you some business-specific information from outside of the world of
fitness. Enjoy:
- Instagram Stories Strategy: How to Make Stories That Benefit Your Business (Podcast) - I am one of many gym owners who rarely thinks of Instagram stories as an effective lead-generation tool. This podcast episode opened my eyes to the fact that engagement on this platform is reasonably high, and can be effective in opening up dialogue with your audience. In fact, according to this recording, 1 in every 5 stories posted results in a direct message being sent to the publishing account.
- Mental Illness: The Silent Destroyer - Entrepreneurship is a grind, and the overwhelming nature of business building is enough to bring a great gym owner to rock bottom emotionally. This post will help you to see that you're not alone if you're struggling with the stress of managing your
operation.
- 3 Things Leaders Can Give to Employees That Will Make Them Want to Stay - Did you know that 10% of
the people using LinkedIn changed jobs in the past year? Ten freaking percent. That is a much higher number than I anticipated, but it makes sense now that I consider the fact that I've replaced three employees in the past 16 months alone. The three tips in this post are solid, with particular emphasis on points two and three.
- How to Help Your Employees Learn From Each Other - Have you introduced a structured environment where your employees are encouraged to tap into the pre existing knowledge of their colleagues? CSP Massachusetts staff members are expected to deliver no less
than three 60-minute in-services to their peers annually, and most far exceed that number. If it weren’t for peer-to-peer education, our training philosophy would never evolve.
Make sure to let me know if you come across any material that you think I'd enjoy. More importantly, have a great weekend!
- Pete
