Here's some recommended reading to either wrap up your week, or kick off your weekend.
Let's start things off with a blog I published on my own website:
- Don't Make a Hire Without Making This Clear - There are six words every gym owner with employees doesn't want to hear while attempting to scale: "That's not in my job description." This week's blog discusses how to get ahead of that conversation.
My Friday FOUR:
Four pieces of content I've consumed this past week that will influence my future blog material and challenge me to think differently about how I manage Cressey Sports Performance - as always, I'm looking to bring you some business-specific information from outside of the world of fitness. Enjoy:
- What Work Should You Outsource? - It's always refreshing to see professionals with ties to the fitness industry publishing valuable material in publications such as Entrepreneur, including this piece from my buddy Adam Bornstein. In it, Adam answers the important question: Given your startup’s limited funds, who
definitely belongs on the payroll?
- The Hard Thing About Hard Things - If you read my blog this week, you likely noticed a reference to this book, which easily falls into the top three books I've read this year. If you're tired of management books that only tell the story of how successful companies thrive in successful times, and crave realistic insights discussing the harsh realities of running a business, this is the one for you. I rarely recommend books in this newsletter, but enjoyed this one so much that I read it in a single
weekend.
- With New Lifestyle Features, Fitbit Wants to be Your Everything - It seems that every product manufacturer in my world is hell-bent on involving themselves in my health objectives these days (even car manufacturers), so I might as well ask myself how my business can integrate technology like that which Fitbit offers so that our clients see their watch as a tool that compliments the strength training experience, as opposed to one that replaces their current routines and habits. Start thinking about how you can make your gym a little more Fitbit-friendly, and you
might retain more business. Just an idea.
- When Teamwork Is Good for Employees — and When It Isn’t - A lot of my readers employ a semi-private training model that requires constant teamwork. This HBR article will resonate if you fall into that category, and give you some things to think about as it relates to the psyche of your employees. I
would not advocate eliminating team-based client supervision, but ask that you consider the stresses it might put on your coaches who are worried about the individual responsibilities they also need to keep up with in order to do their jobs.
Make sure to let me know if you come across any material that you think I'd enjoy. More importantly, have a great weekend.
- Pete
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