Here's some recommended reading to either wrap up your week, or kick off your weekend.
Let's start things off with a blog I published on my own website:
- Tackling the Cranky Local Football Coach Conundrum - Just about every gym owner I know south of the Mason/Dixon line (in the athletic performance industry) likes to complain about the local football coach and his toxic attitude toward private sector training. This blog post touches on exactly how I’d
approach this challenging relationship if I also owned a gym down that way.
My Friday FOUR:
Four pieces of content I've consumed this past week that will influence my future blog material and challenge me to think differently about how I manage Cressey Sports Performance - as always, I'm looking to bring you some business-specific information from outside of the world of fitness. Enjoy:
- Want to Get the Most Out of Every Meeting? Ask This 5-Word Question Before You Leave the Room - You could attend seminars regarding productive meeting design, pick up a copy of Death By Meeting by Patrick Lencioni and invest dozens of hours of
your time consuming the information, or you could take a short-cut right to the end of the line and start finishing every staff meeting with the 5-word question presented in this Inc. article. All are worthy investments of time or money, but only one will begin solving your crummy meeting problem beginning as early as today.
- On Leadership Podcast - Jay Papasan - This interview featured some great insights on time-blocking, goal-setting, and understanding discipline from one of the co-authors of the best-selling business book, The One Thing. We could all use a little more productivity in our lives, and this recording is a
great place to start.
- How to Plan a Viral Marketing Campaign - I strongly dislike the mentality that every post we publish should be delivered with the intention of "going viral," which led me to click on this Entrepreneur article expecting to be annoyed with the message. I was pleasantly surprised to find four strong rules we can all follow while attempting to create
content that will bring value to our audience. You may or may not experience some level of virality in your efforts, but can at least take comfort in knowing that you designed it will the best interest of your user in mind.
- Research: Changing Your Mind Makes You Seem Intelligent - My business partner Eric is fond of saying that you're not moving forward if you don't occasionally look at your programming output from five years ago and see that you were implementing concepts you now believe to be wrong. We should all be
learning constantly and open-minded to changing our opinions over time. The research in this article tells us that a willingness to say "I was wrong" is likely not a bad thing in the minds of our clients and colleagues.
Make sure to let me know if you come across any material that you think I'd enjoy. More importantly, have a great weekend.
- Pete
|
|
|
