Thanks for opening up this edition of the Friday Four. Let's get things started by sharing a blog post from my own personal archives:
- We Waited 7 Years to Open a Second Location…Here’s Why - When we get to the other side of this pandemic, and the corresponding recession, there are going to be a number of gyms that have disappeared. Those that are still standing will be nicely positioned to
capture a bunch of potential clients that were left without training options when their favorite gym suddenly closed. As opportunity piles up, and vacant commercial properties become more and more affordable, adding a second location is going to seem awfully appealing to many single-location owners. This is a post they'll want to have read when that time comes.
My Friday FOUR:
Four pieces of content I've consumed this past week that will influence my future blog material and challenge me to think differently about how I manage Cressey Sports Performance. As always, I'm looking to bring you some business-specific information from outside of the world of fitness. Enjoy:
- Fear of Returning to Work: When You're Ready but Your Employees Are Not - It makes sense that gym owners around the country will likely be eager to reopen doors sooner than many of their coaches may be. After all, what's the rush if
you're a coach who has been watching paychecks continue to roll in thanks to PPP, and there is still very much a threat of infection, right? This article discusses how us business owners might be best served in attacking this issue.
- Don't Be Good – Be Great (podcast) - I am a big fan of Michael Lewis' newish podcast, Against The Rules.
This episode in particular spoke to me because it addressed the issue of quality high school sports coaches being unfairly pushed out of their positions by overly involved parents, and school Athletic Directors with no backbones. I've watched this exact mistake be made on more than one occasion here in Massachusetts since opening our gym in 2007.
- Want to Be More Productive? Try Doing Less. - Addition by subtraction applies to gym equipment selection, program design, managing teams with cranky contributors, and far more. This specific article speaks to how we should all be applying this approach to our personal to-do
lists.
Make sure to let me know if you come across any material that you think I'd enjoy. More importantly, have a great weekend.
- Pete
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