Thanks for opening up this edition of the Friday Four. Let's get things started with a popular blog post from my own personal archives:
- Having a "Preemie" Reminded Me of 3 Important Business Lessons - My first born spent the first 42 days of his life in a newborn intensive care unit. As you might imagine, this was a struggle for me and my wife, but I came out on the other side with a healthy little boy,
and a number of lessons learned. Here are three of my favorites.
My Friday FOUR:
Four pieces of content I've consumed this past week that will influence my future blog material and challenge me to think differently about how I manage Cressey Sports Performance. As always, I'm looking to bring you some business-specific information from outside of the world of fitness. Enjoy:
- Assessing Whether You Can (or Should) Ask Customers to See Their Vaccine Cards - I have been asked twice this week if gyms can mandate that clients without vaccinations wear masks after your state removes policy requiring them for all. I honestly have no
idea how to advise people on navigating this minefield, but my guess is that it will depend a whole lot on what state you're doing business in. This article was my first introduction to the topic.
- Avoid Burnout: How to Take Care of Others While Caring for Yourself - My buddy Michael Keeler wrote this piece in 2019, long before we ever encountered a whole new kind of burnout -- pandemic-related burnout. When
you combine the stresses of adhering to local government guidelines, periodic contact-tracing of clients, and keeping our team feeling sane and safe, us gym owners are all functioning on the cusp of burning out. This article, while having a pre-covid born-on date, has been especially helpful for me.
- 3 Sales Tweaks That Could Change The Game for Your Business - This article with selling tips connected with me for a couple of reasons. For starters, the first tip leans on a lesson shared in one of my favorite negotiation books, Never Split the Difference. Secondly, I loved the emphasis on
crafting customer-specific solutions as opposed to delivering a canned pitch.
- Managing a Chronic Complainer - This article spoke to me, but not in the context of how I manage employees. I think it is on us as employers to set an expectation of minimal tolerance for chronic negativity, so we should be cleaning house of complainers more than managing them. This
being said, I feel as if I've been drowning in the noise made by my chronically complaining personal network as it relates to all things virus and politics-related for the past year. This article helped me map a new approach to managing those conversations beginning today.
Make sure to let me know if you come across any material that you think I'd enjoy. More importantly, have a great weekend.
- Pete
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